Podcast: Play in new window | Download
Imagine knowing what your perfect customers online shopping patterns are.
Imagine you knew exactly what triggered them to start shopping online.
No need to imagine. In this REAL ROI Podcast episode we interview Lisa Gordon a self confessed online shopaholic.
Listen in as we ask her the pressing questions every online retailer would love to know.
You will also discover
- The rights and the wrongs that help Lisa spend her money online.
- In store loyalty cards making her return online
- Look and feel of a website
- Return policies
- Size chart and model size
- Checkout
Physiological triggers, Conversion Rate Optimisation, Email marketing and many more topics are covered.
Let us know what you think of this episode please leave your comments below.
