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Welcome to show number 5
On this show we discuss freemium business model
How providers such as mailchimp.com, dropbox.com & megaupload.com offer free limited service then up-sell to a premium based service.
Software licensing tip make your software support a membership site rather than spending expensive licensing servers, as without the knowledge to use your software and updates it's not very useful to a pirate.
Shopping Cart Conversions
- People need to Trust your website
- Make it Easy for your customers to buy
- Trust Logo's & Testimonials do help
- Based on Phil's Experience 1 page Checkouts work better
- Use Google Analytics to track your conversions
- Model From Amazon for your ecommerce idea's
- Abandon Cart Emails
Listener Question
Capturing Name and Email address from squeeze/op-tin pages and the like is less better?